![]() While Salesforce is a fantastic tool for managing and nurturing leads, it leaves a lot to be desired when it comes to accurately tracking where leads are coming from. Salesforce does offer ways to track leads on its own. How to accurately track leads in Salesforce.Why Salesforce’s lead tracking isn’t enough.This attribution tool allows you to connect anonymous website visits to leads in Salesforce.ĭownload the guide to getting more from Salesforce here. ![]() You can easily track marketing leads in Salesforce using Ruler Analytics. ![]() This data will help your team to optimise their marketing and their budget. Tracking leads in Salesforce is important because it helps marketers understand which channels, campaigns and keywords are driving not just leads, but high-quality leads. To get true visibility into how your marketing is driving new leads and closing sales, you need to be able to track key lead data in Salesforce. You can add them manually, via a list import or automatically through a web-to-lead integration.īut inputting new leads into Salesforce is just the first step. Keep reading to learn how to track your leads, their interactions and their revenue right in Salesforce.Įntering leads into your Salesforce CRM isn’t hard. And while you’re able to view your leads post-conversion, you’re likely struggling to work out how to track leads in Salesforce and the interactions they had with your business, prior to converting. ![]() Do you use Salesforce to manage your leads and customers? We walk you through how to track your leads in Salesforce so you can accurately attribute leads to your marketing. ![]()
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